Matthieu Blazy‘s Bold Debut at Chanel: A New Era in Fashion

Published
October 6, 2025

In a highly anticipated event that marked a significant moment in the fashion world, Matthieu Blazy unveiled his inaugural collection for Chanel at the Grand Palais in Paris. This show not only showcased Blazy’s creative vision but also set a new standard for the iconic brand, which has long been synonymous with luxury and innovation.

A Grand Setting for a Grand Vision

As guests entered the Grand Palais, they were greeted by an extraordinary set that resembled a cosmic landscape. The stage featured massive illuminated fabric spheres, with the sun measuring an impressive 15 meters in diameter, creating an atmosphere that felt both otherworldly and intimate. The catwalk, designed to evoke a lunar surface, was a striking backdrop for the collection, encouraging attendees to arrive early and immerse themselves in the experience.

Blazy’s choice of setting was not merely aesthetic; it symbolized a fresh start for Chanel, a brand that has undergone significant transformations since its founding by Gabrielle “Coco” Chanel in 1910. The designer’s vision was clear: to blend the brand’s storied past with a modern sensibility that resonates with today’s fashion-forward audience.

A Nod to History with a Modern Twist

The collection opened with a series of tailored suits, a nod to Coco Chanel‘s pioneering spirit. However, Blazy’s interpretation was anything but traditional. He introduced gray flannel pantsuits inspired by the garments Coco borrowed from her lover, Boy Capel. This blend of historical reference and contemporary design set the tone for a collection that was both daring and respectful of its roots.

Blazy’s innovative approach continued with the introduction of split suits and wrap skirts, many of which featured pockets and frayed edges. The use of unexpected materials, such as semi-sheer bouclé wool and stiff denim, showcased his willingness to experiment while maintaining the elegance that Chanel is known for. The iconic four-pocket jackets were adorned with intricate gold filigree, adding a touch of opulence to the collection.

Bold Choices and Provocative Designs

One of the most talked-about aspects of the show was Blazy’s daring use of low-slung skirts, which revealed glimpses of underwear. While this choice may not appeal to all of Chanel’s traditional clientele, it demonstrated Blazy’s boldness and willingness to push boundaries. The collection also featured oversized camellia brooches and densely woven pearl necklaces, paying homage to Coco’s love for these elements while reinterpreting them for a new generation.

The little black dress, a staple of Chanel’s legacy, received a modern makeover with golden strings and radical ruching. This reimagining of a classic piece exemplified Blazy’s ability to blend nostalgia with innovation, a hallmark of successful fashion design.

A Spectacle of Sound and Style

The show was not just a visual feast; it was also an auditory experience. A unique mash-up of music, curated by Chanel’s long-time DJ Michel Gaubert and Belgian sound architect Le Motel, accompanied the models as they walked the runway. The eclectic mix included tracks from Isao Tomita and The Corrs, creating an atmosphere that was both nostalgic and contemporary.

As the show reached its climax, the audience erupted into applause, led by Ethiopian-Canadian model Awar Odhiang, who encouraged her fellow attendees to join in. This moment of collective appreciation underscored the impact of Blazy’s debut, which many are calling a resounding success.

A New Chapter for Chanel

Blazy’s appointment as Chanel’s creative director marks a significant milestone in the brand’s history. He is only the fourth individual to hold this prestigious position, following in the footsteps of Coco Chanel, Karl Lagerfeld, and Virginie Viard. His journey from a relatively unknown designer at Bottega Veneta to the helm of the world’s largest luxury fashion house is a testament to his talent and vision.

The Wertheimer family, Chanel’s discreet owners, appear committed to supporting Blazy’s long-term vision for the brand. With annual sales exceeding $20 billion, Chanel is not just a fashion house; it is a cultural institution that has shaped the industry for over a century.

New Faces and Fresh Perspectives

In conjunction with the show, Chanel announced two new ambassadors: Oscar-winning actress Nicole Kidman and rising star Ayo Edebiri. Kidman, who has long been associated with the brand, attended the show wearing a Boy Capel-inspired ensemble, while Edebiri has already made waves in the fashion world with her appearances in Chanel creations at major film festivals.

Blazy expressed his admiration for both women, highlighting their unique qualities that embody the spirit of Chanel. Kidman represents timeless elegance, while Edebiri brings a fresh, dynamic energy that resonates with younger audiences.

The Future of Chanel

As the fashion world reflects on Blazy’s debut, it is clear that he has successfully injected a new sense of vitality into Chanel. His ability to honor the brand’s rich heritage while embracing modernity positions him as a key player in the future of fashion. The collection is expected to influence trends and inspire designers for years to come.

In a week filled with excitement and anticipation, the unveiling of Blazy’s collection has reignited interest in Chanel, reminding the world that the brand’s legacy is alive and well. With a fresh perspective and a commitment to innovation, Matthieu Blazy is poised to lead Chanel into a new era, one that honors its past while boldly stepping into the future.

In conclusion, Blazy’s debut was not just a fashion show; it was a celebration of creativity, history, and the enduring spirit of Chanel. As the fashion industry watches closely, one thing is certain: the future looks bright for this iconic brand.