NatWest Explores Sale of Cushon: Major Workplace Pensions Shift

Rachel Wong
4 Min Read

NatWest Group Considers Sale of Cushon as Strategic Refocus Takes Shape

In a significant shift in strategy, NatWest Group is reportedly exploring the sale of Cushon, a workplace pensions provider it acquired just two years ago. This move comes as the bank’s Chief Executive, Paul Thwaite, aims to streamline operations and concentrate on core business priorities.

Background on the Acquisition

NatWest purchased an 85% stake in Cushon for £144 million in 2021, intending to diversify its non-interest income streams. The acquisition was part of a broader strategy to enhance the bank’s offerings to its commercial and business banking customers. Cushon specializes in workplace pension products and various Individual Savings Accounts (ISAs), including Junior ISAs, Lifetime ISAs, and General Investment Accounts.

Cushon currently serves around 650,000 members across approximately 21,000 employers, managing nearly £3 billion in assets. In the last fiscal year, the company generated £17.4 million in revenue from its master trust offering, which accounted for 97% of its total revenue.

Current Developments

According to sources familiar with the situation, NatWest is in advanced discussions with multiple potential buyers for Cushon. The interest in the company reflects a growing trend in the pensions market, where consolidation is becoming increasingly common. This trend is partly driven by recent government reforms aimed at enhancing the efficiency and scale of defined contribution schemes, with a target of managing at least £25 billion in assets by 2030.

Strategic Priorities Under Paul Thwaite

Thwaite’s leadership has been characterized by a focus on simplification and active risk management. The potential sale of Cushon aligns with these strategic priorities, as the bank seeks to streamline its operations and concentrate on its core banking services. Under Thwaite, NatWest has also considered larger acquisitions, such as Santander UK, although those discussions did not progress due to valuation disagreements with shareholders.

Earlier this year, NatWest returned to full private ownership after the government sold its remaining shares, which were part of the £45.5 billion bailout of the Royal Bank of Scotland during the 2008 financial crisis. This transition marks a new chapter for NatWest, allowing it to operate without the constraints of government oversight.

Market Context and Future Implications

The pensions landscape in the UK is undergoing significant changes, with the government pushing for reforms that encourage greater scale and efficiency. The consolidation trend in the pensions market is expected to continue, as firms seek to reduce administrative costs and enhance service offerings.

Cushon’s potential sale could serve as a bellwether for the industry, indicating how traditional banking institutions are adapting to the evolving financial landscape. As NatWest pivots its focus, the outcome of this sale will likely have implications not only for the bank but also for the broader pensions market.

Conclusion

As NatWest Group navigates its strategic refocus under Paul Thwaite, the potential sale of Cushon highlights the bank’s commitment to simplifying its operations and enhancing its core offerings. With the pensions market poised for consolidation, the outcome of this sale could have far-reaching effects on both NatWest and the industry at large. While the bank has refrained from commenting on the speculation, its focus remains clear: delivering value to its customers while adapting to a rapidly changing financial environment.

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Rachel Wong is a business editor specializing in global markets, startups, and corporate strategies. She makes complex business developments easy to understand for both industry professionals and everyday readers.
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