Marc Jacobs and A.P.C. Launch Fall 2025 Capsule Collection: A Fusion of Cultures and Styles
Published
October 2, 2025
In a significant collaboration that bridges the fashion capitals of New York and Paris, renowned designer Marc Jacobs and A.P.C. have unveiled their Fall 2025 capsule collection. This partnership not only celebrates their shared roots in the vibrant 1980s but also reflects the unique cultural narratives that each brand embodies.
A Historical Perspective on the Collaboration
The friendship between Marc Jacobs and A.P.C. founder Jean Touitou has spanned decades, rooted in a mutual appreciation for innovative design and cultural storytelling. The 1980s, a pivotal era in fashion history, saw the emergence of streetwear and collegiate styles that continue to influence contemporary fashion. This collection pays homage to that transformative decade while infusing it with modern sensibilities.
Reimagining Collegiate Style
The capsule collection reinterprets classic collegiate aesthetics through a contemporary lens. Key pieces include a wool and cowhide varsity jacket, dual-branded jerseys adorned with the designers’ crests, and essential wardrobe staples like denim jeans, a miniskirt, and a slightly oversized striped shirt. Each item is meticulously crafted, showcasing the precision and attention to detail that both brands are known for.
The collection’s playful elements further enhance its appeal. Bright orange accents draw inspiration from Jacobs’ 1980s Paris “Carte Orange” transit pass, while references to Touitou’s Sorbonne student card add a layer of nostalgia. Additionally, Roman Empire-inspired buttons featuring the designers’ profiles are featured on jeans and penny loafers, merging historical references with modern fashion.
A Campaign That Tells a Story
Accompanying the collection is a visually striking campaign, photographed by Nick Newbold and styled by Alastair McKimm. The campaign emphasizes the collection’s blend of heritage and cultural storytelling, showcasing how fashion can serve as a narrative medium. The imagery captures the essence of both brands, highlighting their commitment to quality and innovation.
Availability and Pricing
The Marc Jacobs x A.P.C. Fall 2025 capsule collection is now available for purchase at Marc Jacobs boutiques, A.P.C. stores, and online platforms. Prices range from $100 for smaller accessories to $1,295 for more intricate pieces, making it accessible to a wide range of fashion enthusiasts.
Cultural Significance and Future Implications
This collaboration is not just a merging of two brands; it represents a cultural dialogue between two cities that have long been at the forefront of fashion. New York and Paris, each with their distinct styles and influences, come together in this collection to create something truly unique.
Historically, collaborations in the fashion industry have often led to groundbreaking trends and innovations. The partnership between Jacobs and A.P.C. is poised to set a new standard for future collaborations, emphasizing the importance of cultural context and storytelling in fashion design.
Conclusion
The Fall 2025 capsule collection by Marc Jacobs and A.P.C. is a celebration of friendship, cultural heritage, and innovative design. By reimagining collegiate style through a modern lens, the collection not only pays tribute to the past but also paves the way for future collaborations in the fashion industry. As consumers increasingly seek authenticity and narrative in their fashion choices, this collection stands as a testament to the power of storytelling in style.
